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Variant4 is incredibly robust and intuitive.
Variant4 comes with a 10 year pedigree of use by email marketeers and offers all the functionality required to create, test, deliver and optimise your email marketing campaigns.
Automated and triggered emails
Triggered emails are a powerful tool that can lead to higher conversion rates and save you time by automating your marketing campaigns.
Nothing is as effective at improving your campaign metrics & ROI as split testing. Our automated split testing suite makes the entire process very easy.
Now you can easily build highly-targeted database segments for greater response and higher ROI.
Deliver personalised articles, product offers or call-to-actions based upon information known about the recipient.
Advanced spam checker
Our deliverability tool powered by Litmus allows marketers to quickly diagnose any deliverability issues and correct them.
Inbox preview allows you to view how your email messages render in each email client and the most popular mobile devices.
Integrated social sharing
With our social sharing tool, you'll enable your recipients to share your email on their social networks with a single mouse click.
Easily access & edit HTML
Our WYSIWYG editor lets you upload and edit HTML code, and reimport edited code from any app you choose.